This Small Space

Client:              Gener8

Agency:           Hole in Head

Gener8, the revenue-sharing adblocker that shows you ads... finally launched. The launch was a collaboration with Social Chain and the company's CEO, Steven Bartlett, stepped up as the talent and advocate for the browser extension. Very cool. The piece I made for the launch was the main video, telling a story about the small space next to content online. The "ad-space". What is really going on in this little rectangle, behind the shoes, baby strollers, and dating services? Steven Bartlett acted as the voice and narrator and you can have a look beneath: